The local frozen yogurt shop Yotopia caters to media-savvy folk through it’s frequently updated Facebook page. Yotopia also tweets @YotopiaIowaCity and can be found on foursquare as well (note to all you foursquare users, the mayor gets a discount!) Shop owner Veronica Tessler talks about using social media for business and her hopes for other Iowa City stores to follow the trend. Check out the audio of the interview here!
- An award-worthy frozen yogurt creation
Staff